All elements of the project will be guided by the master developer, Red Sea Global (RSG). We are committed to developing two luxury regenerative tourism destinations – THE RED SEA and AMAALA- valued as much by international travelers as the local population and the global business community.

We're uncompromising in our commitment to protect, preserve and enhance the natural environment, and pioneering new standards in sustainable development is at the heart of our projects. From planning, through to construction and destination management, setting new international standards and achieving best practice is of paramount importance. Red Sea Global has pledged to contribute a 30 percent net conservation benefit to the projects area by 2040.

As part of our remit, we are pursuing partnerships and investment opportunities with external organizations. These partnerships will cover a range of industries - from hospitality and entertainment, to large-scale infrastructure projects, including transportation and utilities.