
WELCOME TO THE RED SEA
The hidden secrets of The Red Sea are waiting to be discovered. Find out more about the incredible adventures and once-in-a-lifetime experiences you can enjoy here.
Red Sea Global recognizes that our environment and local communities are our most precious assets. We prioritize people and planet, spearheading a new model of development, with responsibility at its core. At The Red Sea, we aim to align with all 17 of the UN Sustainable Development Goals.
With an abundance of rich biodiversity and a number of endangered native species calling our destination home, we’re putting the planet before profit and protecting this beautiful region so that it can be enjoyed for generations to come. To do this we are going beyond conservation, to actively enriching natural capital by pioneering a new regenerative approach to tourism.
Free from single-use plastics, running entirely on renewable energy and with zero waste to landfill, The Red Sea destination is a paradise for both guests and native fauna and flora. Visitor numbers will be carefully managed to reduce over-tourism and our extensive smart destination management system will closely monitor the impact of operations on the natural environment to ensure that we deliver on our commitment of a 30 percent net conservation benefit by 2040. This ties in directly with the Saudi Green Initiative, the Kingdom’s strategy for protecting land and nature, and achieving global sustainability goals.
Sustainability is for people as well as planet. In line with the ambitions of Vision 2030, we are enriching society by channeling investment and exceptional opportunities into the social and cultural fabric of communities, ultimately helping to realize the Kingdom’s full potential. Upon completion, The Red Sea will create 70,000 new jobs and contribute as a much as 22 billion Saudi riyals (USD 5.3 billion) to the nation’s GDP.
As a result of our regenerative approach to tourism, guests will have the unique opportunity to immerse themselves in the incredible natural environment that exists along the Red Sea and explore all it has to offer, including one of the last thriving coral reefs in the world, all while actively contributing to its protection and regeneration.
With the help of cutting-edge modern technology, a visit to The Red Sea promises to elevate the experience of our guests with a seamless and personalized journey without compromising what is all too often a need for a digital detox.
The destination is underpinned by an extensive smart digital destination management system involving IoT sensors, which supports a range of highly personalized products and services designed to meet guests’ every need. Travel from the airport to destination will also be seamless – guaranteeing a smooth experience from the moment guests arrive to when they depart.
Our smart approach will also support our sustainable and regenerative ambitions, from monitoring the environmental impact of our operations and managing visitor movement to avoid over-tourism, to optimizing our use of resources. Our smart framework enables an enjoyable visit, safe in the knowledge that we are working hard to ensure it is not at the cost of the environment and the species that called it home, long before we arrived.